WRITING ON THE WALL
Writing on the Wall had outgrown its older Squarespace site. Carmen wanted a website that looked more like her and could carry new coaching and workshop offerings, not just her copywriting work.
PROJECT
Writing on the Wall
LOCATION
Victoria, BC
INDUSTRY
Writer
SERVICES BY SPRINT WEBSITES
Website Lift, 7.0-7.1 upgrade
WEBSITE
writingonthewallinc.com
Squarespace 7.0 site to 7.1 and Fluid Engine for a cleaner, more flexible build. The refresh reorganized the site around three clear offerings, added a new handwritten-style wordmark that made the brand feel warmer and more like Carmen, and softened the whole look with gentle colour, type, and texture. Sprint Websites also set up Squarespace Scheduling and payment intake for coaching, built a workshop registration form, and created a branded email template, giving Writing on the Wall room to grow beyond copywriting.
“I still love my website. It's easy to read, inviting, and I'm proud to share it with clients and prospects. When I get referrals or hand someone a card and they go to the site, it's a point of conversion. Working with Jodi took a lot of pressure off the branding side. It was a quick turnaround with responsive communication, and she always seemed to know exactly what I was asking, even when I didn't use the right terminology. I could explain my vision and she captured my personality and made me look professional. It was like having a partner along for the ride.”
— Carmen Morgan, Writing on the Wall
